I’m Arnold Byun, founder of With Warm Welcome. I’ve been in NYC for the past 7 years, mainly in the hospitality industry with roles ranging from restaurant management, pre-openings, and consulting for emerging F&B brands.
Tell me about your relationship with this industry.
I’ve always loved this industry. A huge reason why I fell in love with hospitality is due to the constant interaction with people. There’s definitely an instant gratification factor tied into what we do. For example, serving a guest and visually witnessing their instant feedback on their face - a smile. I got hooked on that. I thought, wow, I can do something seemingly small, but potentially create a big impact. I soon realized, the more thoughtful you can be, the more fulfilling the line of work. For me, hospitality is much bigger than simply hotels, tourism, and restaurants. It’s a way of life, a philosophy.
Early on, there were internal struggles from how the industry was viewed, especially through the lens of my immigrant father. Not to generalize, but from what I’ve observed, it seemed that many Asian parents moved all the way to the states and found themselves in restaurant work because they didn’t necessarily have a choice. Due to assimilation, this previous generation had to survive by adapting their native cooking to fit the American palate. I hate to say it, but often these dishes were dumbed down to become more familiar and approachable. To no one’s fault. Our generation, I feel, is passionate in particular about moving culture and we feel that it’s been misrepresented and appropriated along the way. It’s not about profit or survival for us, but about purpose. Purpose over profit. It starts with that core ideology and everything else follows. Many who grew up here, like myself, realize they can bridge this gap and represent their culture in a way that’s very contemporary and approachable, without losing the identity.
How did you personally get into it?
Through my dad. My dad was born and raised in Korea, entirely a self-made entrepreneur. My parents divorced and soon my amazing home cook mom was out of the picture. After the divorce, my dad really wanted my brother and me to have a nice meal at home. Not just instant ramen. He has an “all-in” sort of personality. It’s all or nothing for him. He decided to go to culinary school, while simultaneously running his shipping and logistics business in Korea.
I respect him and love him a lot. To see that transformation and career change firsthand was very empowering as his son. He was able to cook for us, and provide in a maternal way that he couldn’t do before. He fell in love with that idea and because he was able to share this emotional exchange with his sons, he figured he could do so with others. And that’s how he got into the restaurant business.
Naturally, my dad became a workaholic and he would always be at the restaurant. After school, I would always be there just to hang out or to spend time with him, but honestly I wanted to do something to help. I asked if I could, and he jokingly responded, “Just go to the back and wash dishes.” So I jumped back there and started. I don’t know, but I kind of fell in love with it. Maybe it was just putting my head down and focusing on one task and doing it to the best of my ability. Eventually I got curious about all the other roles. I was a cashier, busser, server, and even got to make desserts in the back.
My dad gave me a lot of leadership lessons that I’m really thankful for to this day. You shouldn’t make anyone do something that you personally wouldn’t do yourself. That’s always stuck with me, and one of my guiding principles during my managerial tenure in restaurants.
What was your career path like?
I majored in Hospitality Management at NYU. I knew from the get go that I wanted to be a restaurant manager. Fortunately, I was at the right place at the right time and during my junior year in college, I became the Assistant Restaurant Manager at Bouley, a Michelin-starred classic French restaurant down in Tribeca. Even though I felt inexperienced, I knew if I put my heart and soul into the restaurant, I could make something out of my time. The thing about being a manager in NYC is that every company is constantly searching for good, competent people! I was getting scouted. From there, I went to an upscale Chinese restaurant called Hakkasan in Times Square. And then played a part in the pre-opening team for Soho House in their first public restaurant, Cecconi’s in Dumbo, Brooklyn. I soon wanted to get schooled and learn from the very best and decidedly spent time in the dining room at Eleven Madison Park, taking on an array of roles and responsibilities. My most recent tenure was with Atomix, a fine-dining restaurant that is inspired by Korean cultures and traditions.
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And then out of nowhere we got a huge platter of Bessou’s Banana Hotcakes Foster! This was Japanese-style pancakes with bananas, black sesame, black sugar syrup, and salted miso caramel ice cream. This heat from the hotcakes went terrifically with the cold ice cream melting down from the top. We both agreed that the sides of the hotcakes were crisped to perfection. It was a beautiful ASMR crunch as our top and bottom set of teeth bit through. Thinking about it, I can still feel the sweetness overtaking my tastebuds.
It was definitely a treat from Maiko and the Bessou team. Thank you!